Ohio Valley Goodwill Industries
Serving Greater Cincinnati

3 Ways to Run Your Small Business Like a Big Business

As a small business owner, you’re familiar with the challenges of competing with larger companies. Although you may have fewer resources, there’s no reason you can’t operate your business with the same confidence and know-how as your competitors. Here are three smart ways you can beef up your business, without breaking the bank.

Increase your visibility

Just because your business is small, it doesn’t mean you can’t invest in a solid marketing strategy. Start by building a website that’s both informative and simple, providing information about your services or products as well as helpful insight into your industry. The first place your customers may find you is online, so be sure your online presence reflects your expertise.

Emphasize quality over quantity.

Unlike bigger businesses that can afford to hire hundreds or even thousands of employees, small businesses usually have a smaller staff. While some may see this as a disadvantage, it’s really quite the opposite! With a smaller staff, your customers can enjoy quality service rather than dealing with hundreds of employees with limited expertise.

Partner with a trusted outsourcing company as you grow

As your small business grows, your staff may not be able to handle large orders. However, this doesn’t mean you need to go through the hassle of hiring and training new employees. Calling on additional staff through outsourcing can be a resourceful and cost-effective solution to the challenge of fulfilling large orders. Ohio Valley Goodwill Industries’ local outsourcing services can handle your assembly, packaging, kitting, and shipping needs. With help from our Industrial Services Division, you can trust that your product will be delivered on time and with accuracy, no matter how large the order may be.

If you’re ready to take your small business strategy to the next level and compete with big businesses, we can help. Our Industrial Services Division has over 100 years of expertise helping businesses in Cincinnati, Northern Kentucky, and Southeast Indiana complete large assembly, packaging, and shipping jobs. Best of all, when you partner with Goodwill, you support our greater mission to employ individuals with disabilities and veterans in the Ohio Valley region. Contact us today to set up a free tour of our facilities and see how our local outsourcing services can help your small business grow.